The marked increase in mobile and IoT devices over the last decade has created an endless stream of new endpoint vulnerabilities for cyber fraudsters looking to penetrate and gain enterprise network access.

If we compare early malware with today’s sophisticated threats, it’s clear that hackers’ motivations have changed significantly. Viruses were an annoyance, the intent less about theft or destruction of data. But the game changed when cybercriminals identified the potential to make money from malware.

“Adware, ransomware, and other monetizing opportunities have started to be exploited,” says Tony Anscombe, Global Security Evangelist and Industry Ambassador of the cybersecurity firm ESET. “And as with any moneymaking opportunity, there’s been innovation and adaption to changing markets.”

The increase in volume and sophistication of cyber-attacks means that security technology must also evolve and adapt to mitigate complex risks. “There’s a multi-layered approach to protection that’s found in ESET’s products,” says Anscombe. The company’s award-winning products use layers of various technologies and defence methods, including UEFI scanning, DNA detections, machine learning, cloud-based analysis with LiveGrid®, and behavioural scanning. “As new or emerging threats arise, tuning existing layers or releasing new layers in detection capabilities has been crucial,” he says.

Targeting the enterprise

Following 30 years of extensive research into the pain points of IT security specialists, ESET uncovered the need for an endpoint security suite that consolidated capabilities and minimized complexity.

Recently, the company launched a new line of security solutions designed to help enterprise IT teams predict, prevent, detect, and respond to, cyber threats.

The Enterprise Inspector — a new Endpoint Detection and Response (EDR) tool — analyzes real-time data captured from ESET’s endpoint security platform. “It alerts the enterprise IT security team if an anomaly from normal behaviour is found,” says Anscombe. “It does this by monitoring and evaluating all activities in a network, in real-time, allowing for swift analysis and the opportunity to remediate any security issues.”

“Once an anomaly is identified or suspected, either through in-house analysis or via ESET’s Threat Monitoring service,” Anscombe continues, “the security team can easily adapt the behaviour rules to establish the nature of the threat and the risk to the business.”

The tool enables company executives and IT professionals to swiftly and effectively respond to a cyber intrusions and helps maintain business continuity.

The path to a more cyber-resilient Canada

Since its expansion into Canada two years ago, with the flagship office opening in Toronto’s financial district, ESET has been focused on evangelizing the importance of proper cyber protection systems. Iva Peric-Lightfoot, ESET Canada’s Country Manager, says that education is a crucial component of effective cybersecurity planning in Canada.

“The majority of cybersecurity breaches in businesses are a result of human error,” she says. “Educating employees on cybersecurity best practices is the minimum we can do to mitigate risks.”

As part of its initiative to educate Canadians, ESET offers free cybersecurity training programs for organizations of all sizes. “Canada is built on small and medium-sized businesses, and many don’t have the resources to fund cybersecurity training,” Peric-Lightfoot explains. “As leaders in cyber safety, it’s important for us to empower people with this information.”

The company even created a first-person adventure game, where you have to complete missions and pass various levels to test your cybersecurity knowledge. “We’ve found that gamifying the information makes it more engaging, easily digestible, and fun,” Peric-Lightfoot says.

With leading enterprise solutions, award-winning technology and a focus on user education, ESET is helping fight cyber breaches while building a more cyber-resilient marketplace in Canada. 

“We’re creating a complete loop of protection,” says Peric-Lightfoot.